This is a product and research-infrastructure profile for buyers and research teams. Participation in a survey hosted by a provider does not establish that the provider offers a paid panel or is responsible for participant rewards.
In this review
Product overview
Pollfish combines questionnaire software with access to a research audience. Researchers can design a study, select target respondents, pay for completed responses and analyze the resulting data. That makes it a different buying decision from a subscription form builder used only with an existing contact list. The DIY platform suits teams managing their own research, while full-service projects and enterprise arrangements add separate commercial scopes. US buyers should evaluate the target population, questionnaire length and final fieldwork estimate together; the advertised starting response price is not the cost of every study.
Check the provider’s current documentation for plan limits, available features, data handling, and purchase terms.
Key strengths
- Combines survey design, audience targeting and fieldwork.
- Documents research formats including conjoint, MaxDiff and price sensitivity.
- Results tools include crosstabs, statistical tests and multiple export formats.
Things to consider
- The starting per-response price varies with targeting and study design.
- Paid audience studies have a stated 100-response minimum.
- Buyer-side API access and detailed team permissions need confirmation.
Editorial review
Pollfish Review: Survey Research, Audience Access and Costs
Based on official product documentation and published terms. We have not conducted a hands-on product test. Confirm current pricing and limits with the provider.
Review updated Nov 8, 2026
Software and fieldwork in one purchase
Pollfish is a research-buyer platform: teams design questionnaires and purchase access to respondents. Its audience sourcing includes Prodege communities and other apps and websites. This page concerns that research workflow, rather than participation in surveys for rewards. SurveyWorth reviewed official product documentation and has not purchased or evaluated a respondent sample. Pollfish background and methodology FAQ
Our assessment is that the combined approach is relevant to consumer concept testing, brand work and other studies that need respondents beyond an existing mailing list. For a specialized audience, establish feasibility before drafting a long questionnaire. A large advertised audience does not by itself establish coverage of your particular target group.
Building the questionnaire
The official feature catalog includes choice questions, ratings, rankings, matrices and open text, alongside conjoint, MaxDiff and price-sensitivity methods. Skip logic, branching, piping, quotas and randomization help control who sees which questions. Media and mobile or desktop previews support checking the respondent experience before launch. Survey tools
A useful evaluation is to build a short representative study, test every eligibility path and review the final targeting estimate. Pay particular attention to the relationship between screening criteria and quotas: an overly narrow specification can change both cost and feasibility. These are suggested research checks, not observed performance results.
What the advertised prices mean
| Offering | Public starting price | Purchase basis |
|---|---|---|
| DIY Platform | $0.95 per response | Final estimate depends on study setup |
| Full Service Projects | $5,000+ per project | Simple general-population studies; per-market scope |
| Enterprise | $10,000+ annual commitment | Quoted package |
A free account allows survey preparation; collecting paid audience responses is a separate purchase. The cost calculator incorporates design and targeting choices, so the base response price should not be presented as a guaranteed quote. Pricing
Pollfish's FAQ states a minimum of 100 responses and a maximum of 100 survey questions. It also notes that results may change during quality checks. Wait for the final dataset before treating interim counts as the completed study. Study limits and fieldwork FAQ
Analysis, exports and team review
The results dashboard documents monitoring of completed responses, quotas and incidence, with filters for respondent attributes and screening answers. Insights Builder adds crosstabs, pivot tables, t-tests and z-tests. Official export options include SPSS, Excel, CSV and PDF, and stakeholders can receive a read-only dashboard link. Analysis and reporting
These tools can help a team explore the dataset, but statistical output still needs interpretation. Check subgroup sizes, question wording and the sampling approach before reporting a difference as meaningful. For a recurring study, preserve a consistent questionnaire and analysis specification so changes are interpretable.
Procurement checks and overall fit
Pollfish's public materials describe free account preparation separately from paid collection. Confirm what happens if fieldwork is paused, the target cannot be filled or responses are disputed before funding the project. The current researcher-terms page did not expose readable contract text in our review, so we do not promise a particular cancellation or refund entitlement. Request the applicable terms from the provider. Pricing and purchase routes; researcher terms
Pollfish belongs on a shortlist when audience access and research analysis are central to the task. A team needing only an internal form should compare that narrower need separately. Buyers requiring a specific integration, account role or hosting region should obtain written confirmation rather than infer it from the platform's general capabilities.
Read the supporting material
Sources & verification
Official references support the product description. A source-check date describes when the information was checked, not a certification of product quality. Features and terms can change.
- About and study FAQChecked Nov 8, 2026
- Analysis and reportingChecked Nov 8, 2026
- Pollfish official product overviewChecked Nov 6, 2026
- PricingChecked Nov 8, 2026
- Researcher termsOfficial documentation
- Survey tools and featuresChecked Nov 8, 2026
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